At the Friday, May 4th Main Street Main Event, hosted by Main Street Oakland County, the Press Corps took top honors in the Outstanding Public Relations Effort award category.
“What an achievement for this tremendous team of volunteers,” exclaimed Annette Knowles, Executive Director of the Farmington Downtown Development Authority. “In just one year, the Press Corps progressed from being an idea to becoming recognized as a best practice.”
Formed in late 2010 through the DDA’s Organization Committee, the Press Corps is comprised of talented writers who compose articles about newsworthy downtown happenings. Current members of the Corps include: Pat Shelton, Lead, and writers Melissa Andrade, MJ Hrutkay, Nancy Kilner, Tina Bozza and Jennifer Chinn.
The Press Corps is the first such sub-committee to be formed to assist the DDA in promotion of events and activities, primarily by writing media releases. Members of the Press Corps are involved in other writing projects, including producing the Main St. Messenger, the DDA’s bi-annual newsletter, and other printed literature, such as Market Fresh, the monthly Farmers Market newsletter.
In its inaugural year, the Press Corps completed more than a third of the media releases issued by the DDA, which topped 100 in 2011. Nearly all releases received local coverage.
After a year of documenting releases, the DDA now has a comprehensive timeline that will serve as a reference tool for writing articles in the future.
"I am so proud that in our first full year of existence this group of volunteer writers made a significant contribution in getting out the good news about Downtown Farmington,” praised Pat Shelton.
The Press Corps actively is seeking additional writers to join the team. You can contribute as your time permits, whether than be a single release or adopting an entire event. “If you would like to become a part of this wonderful writing crew, please reach us at the DDA office,” stated Knowles.