Shops adapt, look to Small Business Saturday for support
By: Jonathan Shead | Farmington Press | Published November 20, 2020

FARMINGTON — The economic climate for businesses has certainly shifted since the start of the pandemic, but arguably no other sector has been shortchanged more than small businesses and local shops, who rely heavily on local foot traffic.

Heading into Small Business Saturday Nov. 28 as the state announced a three-week shutdown of certain operations, many local shop owners, like Michele Hinds, at The Vines Flower & Garden Shop in Farmington, are left questioning what that may mean for their upcoming holiday sales.

“This is all new territory. … We’re decorated for Christmas, but we can’t just look at last year’s book and say, ‘OK, order this.’ Who knows? We have just been kind of day to day, week to week,” Hinds said. “It’s kind of a guessing game, even pre-ordering all the cases of evergreens for the holidays.”

Hinds added that Mother’s Day, when her shop first reopened, saw a large number of sales that caught everyone, even her vendors, off guard. She’s uncertain however, if that will be the case moving into Christmas.
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